The Crisis of Stuff
Our Work
Most circular ideas die in the gap between pilot and commercialization.
We've spent 25 years in global supply chain and the last five closing that gap, turning written-off inventory into revenue, moving innovators from pilot to scale, and bringing tens of thousands of sustainable units to market.
See some examples of the successes we’ve helped drive for brands and innovators.
Some of our numbers
Coach ReLoved: from write-off
to sold-out.
Coach was receiving thousands of damaged products from customers hoping for repair, but many were beyond saving and destined for write-off.
We saw a different opportunity: give the brand permission to reimagine them, not repair them.
Working across design, supply chain, and marketing, we built a model that paired unrepairable inventory with creative freedom, then layered in the storytelling that turned each piece into a one-of-a-kind.
The collection launched on Coach.com and sold out immediately, establishing a repeatable framework that now informs how other brands build their own resale programs.
Sold out on launch. A waste stream became a revenue stream — and a new standard for brand-owned resale.
What people are saying about The Crisis of Stuff…
